Creative Marketing is a unique specialization that will prepare you for a wide range of creative and creative-managerial professions. Already during your studies, you will acquire knowledge and skills that graduates of Czech universities and colleges significantly lack when entering advertising and media operations. You will get the opportunity to develop your talent and apply your originality, but you will also learn to align your ideas with a client’s requirements and implement them in accordance with other team members. Yes, the creative industry is still looking for strong personalities willing to experiment and break stereotypes, but if you do not learn to collaborate and communicate, you have no chance.
Graphic and Media Design (CZ)
Full-time Professional Bachelor’s Program (only in Czech)
Visual Arts Program (Program Code: B0211P310006)
We create a unique interdisciplinary space for the study of graphic and media design. Our study syllabus is not only based on the leading personality of the head studio teacher, but also is methodically divided into several interrelated creative subjects under the guidance of top specialists.
The student will get acquianted with all disciplines of this dynamic field, such as Brand Design (branding, creation of complex visual identities), Art Directing (teamwork on campaigns, cooperation with a copywriter and an account manager) or Digital Design (UI, UX, Web & App Design).
Our platform offers a comprehensive approach to the study of visual arts with an overlap into marketing contexts. We are aware that in the field of the current market, a competitive advantage is necessary, and the classic education of a graphic designer is no longer enough. We thus learn to perceive projects comprehensively and in the context of other necessary contexts.
An important component of our program is, from the first semester, work on real assignments from specific clients. Students not only build a strong portfolio of implementations, but also gain invaluable relevant experience through direct presentations to clients that help students apply themselves in professional life. This distinguishes us from the methodology of other classical graphic design studios.
Experience from real projects
Our studio works closely with the school agency, and thanks to this, students have the opportunity to participate in real contracts, train presentation skills, defend their projects and receive direct feedback from clients right from the first year. These pieces of real experience help them succeed in strong competition of graduates of similarly oriented schools.
Strong portfolio of realizations
In addition to a wide range of specialized skills, we also make sure that our graduates create a strong and competitive portfolio with adequate projects during their studies. We therefore focus thematically on projects that support analytical and critical thinking and that they encounter in their real professional life.
- Graphic designer
- Web & App designer
- Art director
- Creative director