{"id":10838,"date":"2021-09-14T05:45:34","date_gmt":"2021-09-14T03:45:34","guid":{"rendered":"https:\/\/www.vskk.cz\/cz\/?post_type=podcast&#038;p=10838"},"modified":"2022-08-15T16:31:04","modified_gmt":"2022-08-15T14:31:04","slug":"aneta-liskova-o-outdoorove-reklame","status":"publish","type":"podcast","link":"https:\/\/www.vskk.cz\/cz\/podcast\/aneta-liskova-o-outdoorove-reklame\/","title":{"rendered":"Aneta Li\u0161kov\u00e1 o Outdoorov\u00e9 reklam\u011b"},"content":{"rendered":"<p>Aneta Li\u0161kov\u00e1, sou\u010dasn\u00e1 studentka marketingu na V\u0160KK, se ji\u017e od po\u010d\u00e1tku studia aktivn\u011b uplat\u0148uje ve sv\u00e9m oboru. Aktu\u00e1ln\u011b v&nbsp;pozici copywritera pro Pra\u017eskou agenturu WMC Grey, a p\u0159edt\u00edm prac\u00ed pro OOH agenturu FAMEDIA. Pr\u00e1v\u011b o outdoorov\u00e9 reklam\u011b se n\u00e1m v&nbsp;dne\u0161n\u00ed dvacetiminutovcce rozpov\u00eddala. Jak se v&nbsp;praxi m\u011b\u0159\u00ed jeji \u00fa\u010dinnost ? Co jsou nejnov\u011bj\u0161\u00ed trendy a kam outdoorov\u00e1 reklama sm\u011b\u0159uje? Je to i v&nbsp;roce 2021 po\u0159\u00e1d efektivn\u00ed sp\u016fsob marketingu? To v\u0161echno se dozv\u00edte v&nbsp;nejnov\u011bj\u0161\u00ed dvacetiminutovcce!<\/p>\n<p>Sledujte n\u00e1s i na Instagramu @Radio_Cut<\/p>\n<!--[if lt IE 9]><script>document.createElement('audio');<\/script><![endif]-->\n<audio class=\"wp-audio-shortcode\" id=\"audio-10838-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/09\/Radio-Cut-Start-Anet-20-min.mp3?_=1\" \/><a href=\"https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/09\/Radio-Cut-Start-Anet-20-min.mp3\">https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/09\/Radio-Cut-Start-Anet-20-min.mp3<\/a><\/audio>\n<p><img decoding=\"async\" class=\"alignnone wp-image-10309 size-medium\" src=\"https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-300x300.jpg\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-300x300.jpg 300w, https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-1200x1200.jpg 1200w, https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-150x150.jpg 150w, https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-768x768.jpg 768w, https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-398x398.jpg 398w, https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-660x660.jpg 660w, https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-200x200.jpg 200w, https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-405x405.jpg 405w, https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-270x270.jpg 270w, https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-210x210.jpg 210w, https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-90x90.jpg 90w, https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto-476x476.jpg 476w, https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto.jpg 1400w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Aneta Li\u0161kov\u00e1, sou\u010dasn\u00e1 studentka marketingu na V\u0160KK, se ji\u017e od&hellip;<\/p>\n","protected":false},"author":20,"featured_media":10309,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"episode_type":"audio","audio_file":"https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/09\/Radio-Cut-Start-Anet-20-min.mp3","cover_image":"","cover_image_id":"","duration":"20:15","filesize":"23.17M","date_recorded":"","explicit":"","block":"","filesize_raw":"24300586"},"tags":[],"series":[2],"episode_featured_image":"https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2021\/05\/20KK_SPOTIFY_foto.jpg","episode_player_image":"https:\/\/www.vskk.cz\/cz\/wp-content\/uploads\/sites\/2\/2022\/10\/spotify_radiocut2.jpg","download_link":"https:\/\/www.vskk.cz\/cz\/podcast-download\/10838\/aneta-liskova-o-outdoorove-reklame.mp3","player_link":"https:\/\/www.vskk.cz\/cz\/podcast-player\/10838\/aneta-liskova-o-outdoorove-reklame.mp3","audio_player":null,"episode_data":{"playerMode":"light","subscribeUrls":{"apple_podcasts":{"key":"apple_podcasts","url":"","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"stitcher":{"key":"stitcher","url":"","label":"Stitcher","class":"stitcher","icon":"stitcher.png"},"google_podcasts":{"key":"google_podcasts","url":"","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"","label":"Spotify","class":"spotify","icon":"spotify.png"}},"rssFeedUrl":"https:\/\/www.vskk.cz\/cz\/feed\/podcast\/radio-cut","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"SZz1EISX2U\"><a href=\"https:\/\/www.vskk.cz\/cz\/podcast\/aneta-liskova-o-outdoorove-reklame\/\">Aneta Li\u0161kov\u00e1 o Outdoorov\u00e9 reklam\u011b<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.vskk.cz\/cz\/podcast\/aneta-liskova-o-outdoorove-reklame\/embed\/#?secret=SZz1EISX2U\" width=\"500\" height=\"350\" title=\"&#8222;Aneta Li\u0161kov\u00e1 o Outdoorov\u00e9 reklam\u011b&#8220; &#8212; Vysok\u00e1 \u0161kola kreativn\u00ed komunikace\" data-secret=\"SZz1EISX2U\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! 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