{"id":13309,"date":"2022-06-13T08:30:48","date_gmt":"2022-06-13T06:30:48","guid":{"rendered":"https:\/\/www.vskk.cz\/cz\/?page_id=13309"},"modified":"2022-06-03T14:16:57","modified_gmt":"2022-06-03T12:16:57","slug":"studenti-martina-adamikova","status":"publish","type":"page","link":"https:\/\/www.vskk.cz\/cz\/aktuality\/studenti-martina-adamikova\/","title":{"rendered":"Studenti: Martina Adam\u00edkov\u00e1"},"content":{"rendered":"

Martina Adam\u00edkov\u00e1, studentka t\u0159et\u00edho ro\u010dn\u00edku Digit\u00e1ln\u00edho marketingu uplat\u0148uje sv\u016fj kreativn\u00ed mozek a z\u00e1pal t\u0159eba p\u0159i pr\u00e1ci pro Kreativn\u00ed kancl. Jej\u00ed n\u00e1pady sehr\u00e1ly zna\u010dnou roli v kampani na podporu o\u010dkov\u00e1n\u00ed, kter\u00e1 vznikala v r\u00e1mci Hackathonu, m\u00e1 na starosti instagram klienta Sev.en Energy nebo se tak\u00e9 star\u00e1 o soci\u00e1ln\u00ed s\u00edt\u011b Akademie Michael.<\/h3>\n

Studuje\u0161 t\u0159et\u00edm rokem Digit\u00e1ln\u00ed marketing, pracuje\u0161 pro Kreativn\u00ed kancl, spravuje\u0161 soci\u00e1ln\u00ed s\u00edt\u011b \u0161kol, hlavn\u011b Akademie Michael, miluje\u0161 gin tonic… Jak by ses pro za\u010d\u00e1tek p\u0159edstavila ty sama?
\n<\/strong>V \u00favodu bych r\u00e1da \u0159ekla, \u017ee spravov\u00e1n\u00ed soci\u00e1ln\u00edch s\u00edt\u00ed nen\u00ed moje obl\u00edben\u00e1 \u010dinnost. Nechci se t\u00edm vylo\u017een\u011b zab\u00fdvat, je to sp\u00ed\u0161 n\u011bco, \u010d\u00edm si mus\u00ed\u0161 proj\u00edt. Aktu\u00e1ln\u011b jsem na full time v\u00e1\u0161niv\u00fd pejska\u0159. Od mala \u0159\u00edk\u00e1m, \u017ee jsem hodn\u011b kreativn\u00ed, ale m\u00e1m ne\u0161ikovn\u00fd ruce. Um\u00edm t\u0159eba hr\u00e1t na kytaru, ale ne tak, abych na to m\u011bla pap\u00edr, kresl\u00edm, ale ne\u0159eknu o sob\u011b, \u017ee jsem mal\u00ed\u0159, m\u00e1m dobr\u00fd n\u00e1pady na kn\u00ed\u017eky… V d\u011btstv\u00ed jsem si byla schopn\u00e1 vymyslet vlastn\u00ed sv\u011bt \u2013 dnes bychom \u0159ekli, \u017ee jsem byla notorick\u00fd lh\u00e1\u0159. M\u00e1m hodn\u011b kreativn\u00ed mozek, ale nejsem schopn\u00e1 v\u0161echny n\u00e1pady realizovat.<\/p>\n

\u0158\u00edk\u00e1\u0161, \u017ee V\u0160KK je pln\u00e1 zaj\u00edmav\u00fdch lid\u00ed, ale nikdo o nich nev\u00ed. Jak by se to dalo podle tebe zm\u011bnit je\u0161t\u011b jinak, ne\u017e nap\u0159. pomoc\u00ed rozhovor\u016f, jako aktu\u00e1ln\u011b vedeme my dv\u011b?
\n<\/strong>V Havasu, kde jsem byla na st\u00e1\u017ei na digit\u00e1ln\u00edm odd\u011blen\u00ed, m\u011bli v Teamsu implementovanou mapu zam\u011bstnanc\u016f. N\u011bco podobn\u00e9ho by se dalo ud\u011blat v r\u00e1mci obor\u016f \u2013 t\u0159eba bys tak mezi grafiky mohla naj\u00edt n\u011bkoho, kdo vylo\u017een\u011b tvo\u0159\u00ed loga apod.<\/p>\n

\u00dapln\u011b si to p\u0159edstavuju ve form\u011b aplikace\u2026
\n<\/strong>P\u0159esn\u011b. Do feedu by studenti nahr\u00e1vali svoje aktu\u00e1ln\u00ed pr\u00e1ce. Hledalo by se pomoc\u00ed kategori\u00ed. Nebo bys tam mohla vlo\u017eit konkr\u00e9tn\u00ed \u017e\u00e1dost o pomoc, jako edit bakal\u00e1\u0159ky, popt\u00e1vka fotografa na dan\u00fd projekt atd. A z\u00e1rove\u0148 by se tam dal pro lep\u0161\u00ed p\u0159ehled na profilu nastavit aktu\u00e1ln\u00ed stav studenta \u2013 studuje, pozdr\u017eel, absolvoval\u2026<\/p>\n

D\u00edky \u010demu bys V\u0160KK doporu\u010dila potenci\u00e1ln\u00edm student\u016fm?
\n<\/strong>V\u0160KK ti nenut\u00ed mo\u017enosti, ale p\u0159istupuje k tob\u011b tak, \u017ee pokud chce\u0161 n\u011bco d\u011blat, tak je tu pro tebe. Je to vid\u011bt t\u0159eba p\u0159i v\u00fdb\u011bru praxe \u2013 \u0159ekne\u0161, co by t\u011b bavilo, a \u0161kola ti pom\u016f\u017ee danou pozici naj\u00edt. Nab\u00edz\u00ed spoustu p\u0159\u00edle\u017eitost\u00ed, ale ty je mus\u00ed\u0161 cht\u00edt a vz\u00edt. Co z toho vyt\u011b\u017e\u00ed\u0161, to m\u00e1\u0161. Tady t\u011b nikdo nepo\u0161le do kytek \u2013 mo\u017en\u00e1 jen v moment\u011b, kdy\u017e je v \u010dasov\u00e9m presu.<\/p>\n

Jednou z takov\u00fdch p\u0159\u00edle\u017eitost\u00ed u tebe byla spr\u00e1va \u0161koln\u00edch soci\u00e1ln\u00edch s\u00edt\u00ed. Jak ses k tomu dostala?<\/strong>
\nP\u0159evzala jsem to po holk\u00e1ch, kter\u00e9 m\u011bly spole\u010dn\u011b s M\u00ed\u0161ou Obrovou spr\u00e1vu na starost.. Jen\u017ee 1,5 m\u011bs\u00edce po m\u00e9m za\u010d\u00e1tku p\u0159i\u0161el covid a j\u00e1 nem\u011bla moc co postovat. Ale musela jsem, tak\u017ee holt nastal \u010das i na p\u0159\u00edsp\u011bvky ve stylu \u201ejd\u011bte se po online p\u0159edn\u00e1\u0161ce proj\u00edt, venku je hezky<\/em>\u201c. Samoz\u0159ejm\u011b se potom n\u011bkdo ozval s t\u00edm, \u017ee si ze \u0161koln\u00edho d\u011bl\u00e1m osobn\u00ed Instagram. Pozd\u011bji jsem si vyzkou\u0161ela i nastavov\u00e1n\u00ed PPC kampan\u00ed \u2013 jak u V\u0160KK, tak Akademie Michael. Postupn\u011b p\u0159ich\u00e1zely nab\u00eddky na dal\u0161\u00ed zak\u00e1zky. M\u011bla jsem spolu s Dianou Augustinovou a dal\u0161\u00edmi lidmi, kte\u0159\u00ed mi sem tam pomohli, takov\u00fd men\u0161\u00ed t\u00fdm, kter\u00fd se postupn\u011b za\u0159adil pod Kreativn\u00ed kancl.<\/p>\n

Ke Kreativn\u00edmu kanclu se dostaneme, ale mohla bys je\u0161t\u011b prozradit n\u011bjak\u00e9 \u201epiko\u0161ky\u201c ze z\u00e1kulis\u00ed? Musela jsi nap\u0159. \u0159e\u0161it n\u011bjakou nep\u0159\u00edjemnou \u010di bizarn\u00ed komunikaci?<\/strong>
\nBiz\u00e1ru je ob\u010das dost, ale co se t\u00fd\u010de \u201ekrizov\u00e9\u201c komunikace na \u0161koln\u00edch profilech, jsou to sp\u00ed\u0161 klasiky jako \u201ezru\u0161ili n\u00e1m hodinu, jak to hodl\u00e1te \u0159e\u0161it?<\/em>\u201c.<\/p>\n

Jak vyb\u00edr\u00e1\u0161, kter\u00e9 p\u0159\u00edsp\u011bvky p\u0159esd\u00edl\u00ed\u0161?<\/strong>
\nAktu\u00e1ln\u011b to d\u011bl\u00e1 M\u00ed\u0161a Obrov\u00e1, ale j\u00e1 jsem \u0159e\u0161ila p\u00e1te\u010dn\u00ed info posty. P\u0159ekvapiv\u011b liter\u00e1ti m\u011bli a maj\u00ed nejhez\u010d\u00ed stories ze v\u0161ech.<\/p>\n

Jak bys popsala a zhodnotila pr\u00e1ci v Kreativn\u00edm kanclu? P\u0159ibl\u00ed\u017eila bys svou n\u00e1pl\u0148 pr\u00e1ce?<\/strong>
\nV KK to funguje tak, \u017ee p\u0159ijde klient, dostaneme brief od veden\u00ed a podle typu zak\u00e1zky se vyberou lidi, kte\u0159\u00ed by na to byli vhodn\u00ed a maj\u00ed zrovna kapacitu. Jeliko\u017e d\u011bl\u00e1m social, tak jsem u v\u011bt\u0161iny projekt\u016f… aspo\u0148 ze za\u010d\u00e1tku. Zab\u00fdv\u00e1m se trendy a nov\u00fdmi funkcemi na soci\u00e1ln\u00edch s\u00edt\u00edch a beru je v potaz p\u0159i tvorb\u011b kampan\u00ed. Vym\u00fd\u0161l\u00edm content.<\/p>\n

Na spolupr\u00e1ci s kter\u00fdm klientem nejrad\u011bji vzpom\u00edn\u00e1\u0161?<\/strong>
\nNejv\u00edc m\u011b bavila tvorba kampan\u011b pro Koli, kdy jsme s Lindou Trejtnarovou a Dianou Augustinovou fotily p\u0159ed Dome\u010dkem ve stanu (kam jsme nacpaly i \u0161koln\u00edka :D) a na C\u00edsa\u0159sk\u00e9 louce na paddleboardech. Prob\u00edhalo to bez veden\u00ed, \u010dist\u011b v na\u0161\u00ed re\u017eii. R\u00e1da vzpom\u00edn\u00e1m i na pr\u00e1ci pro Sev.en Energy, p\u0159i kter\u00e9 jsem m\u011bla mo\u017enost se t\u0159eba pod\u00edvat do elektr\u00e1ren v Kladn\u011b nebo ve Zl\u00edn\u011b. A hodn\u011b mi dala ur\u010dit\u011b i \u00fa\u010dast na Hackathonu s kampan\u00ed \u201eCesta ven\u201c, se kterou jsme se um\u00edstili na 6. m\u00edst\u011b. Za n\u00e1pad se v\u010delkou se mi tehdy vysm\u00e1li, ale vid\u00ed\u0161, jak to dopadlo… p\u0159edb\u011bhli jsme i zn\u00e1m\u00e9 agentury.<\/p>\n

Tvorba kter\u00e9 kampan\u011b pro tebe byla naopak vysiluj\u00edc\u00ed?<\/strong>
\nFocen\u00ed pro Sev.en, kdy u\u017e jsem po cel\u00e9m dni v zapr\u00e1\u0161en\u00fdm prostoru, bez j\u00eddla, s respir\u00e1torem a oble\u010den\u00e1 jak cibule byla vy\u0159\u00edzen\u00e1 a chystala se k odjezdu a kluci fotografov\u00e9 dostali je\u0161t\u011b n\u011bjak\u00fd n\u00e1pad \ud83d\ude00<\/p>\n

P\u0159ibl\u00ed\u017eila bys t\u00e9ma sv\u00e9 bakal\u00e1\u0159sk\u00e9 pr\u00e1ce?<\/strong>
\nV prvn\u00ed \u0159ad\u011b bych \u0159ekla, \u017ee ji nem\u00e1m ani zdaleka dopsanou a u\u017e tak n\u011bjak po\u010d\u00edt\u00e1m s t\u00edm, \u017ee ji budu obhajovat v z\u00e1\u0159\u00ed. P\u016fvodn\u011b jsem m\u011bla velk\u00fd o\u010di a cht\u011bla jsem se v\u011bnovat vztahu z\u00e1kazn\u00edka se zna\u010dkou na soci\u00e1ln\u00edch s\u00edt\u00edch, brand experience. Cht\u011bla jsem navrhnout, jak by se dalo jedn\u00e1n\u00ed se zna\u010dkou v\u00edce p\u0159izp\u016fsobit z\u00e1kazn\u00edkovi na m\u00edru a nemusel by \u0159e\u0161it probl\u00e9my zdlouhav\u011b nap\u0159. p\u0159es mail. Na n\u011b\u010dem podobn\u00e9m v r\u00e1mci bakal\u00e1\u0159ky pracuju pro Akademii Michael. Sna\u017e\u00edm se jej\u00ed Instagram d\u011blat v\u00edce pro studenty jako \u201ec\u00edlov\u00e9 z\u00e1kazn\u00edky\u201c. Jak u\u017e jsme trochu nakously v \u00favodu rozhovoru, chci studenty propojovat a zlep\u0161it komunikaci jak mezi nimi, tak s veden\u00edm. Moc se neznaj\u00ed, hlavn\u011b proto, jak maj\u00ed \u0161kolu ve dvou budov\u00e1ch. Nekomunikuj\u00ed a neseznamuj\u00ed se tak dob\u0159e, jako t\u0159eba my, kdy\u017e se potk\u00e1v\u00e1me v Dome\u010dku. Ani nemaj\u00ed studentskou radu. Akor\u00e1t se to slo\u017eit\u011b sepisuje, moje bakal\u00e1\u0159ka je vlastn\u011b postup pr\u00e1ce. A musela jsem nejd\u0159\u00edv Akademii poznat \u2013 s t\u00edm mi hodn\u011b pomohli nap\u0159. Miroslav Roub\u00ed\u010dek, Tom\u00e1\u0161 T\u0159e\u0161t\u00edk nebo Vladim\u00edr Mich\u00e1lek.<\/p>\n

Krom\u011b pr\u00e1ce pro Kreativn\u00ed kancl m\u00e1\u0161 za sebou st\u00e1\u017e v Havasu a z\u00e1rove\u0148 p\u016fsob\u00ed\u0161 jako Social Media Manager a junior PPC Specialist v Cartel publicit\u00e9. Co bys doporu\u010dila student\u016fm, kte\u0159\u00ed se chystaj\u00ed v reklamn\u00ed agentu\u0159e za\u010d\u00edt jako st\u00e1\u017eisti, nebo junio\u0159i?
\n<\/strong>Kdy\u017e jdou na st\u00e1\u017e a reklamky je neplat\u00ed, tak a\u0165 si aspo\u0148 vydupou to, co se cht\u011bj\u00ed nau\u010dit, neboj\u00ed se o tom mluvit nahlas. A\u0165 jen ne\u010dekaj\u00ed na zad\u00e1n\u00ed. Pokud nejsou s n\u00e1pln\u00ed pr\u00e1ce spokojeni, bude lep\u0161\u00ed, kdy\u017e zajdou za veden\u00edm, \u010dasto jim vyjdou v agentu\u0159e vst\u0159\u00edc.<\/p>\n

Social Media Manager \u010dasto mus\u00ed zast\u00e1vat i roli grafika a copywritera. Jak se k t\u00e9to (n\u011bkdy vylo\u017een\u011b povinn\u00e9) multifunk\u010dnosti stav\u00ed\u0161? A jak\u00e1 je tv\u00e1 osobn\u00ed zku\u0161enost?<\/strong>
\nJe mi blb\u00fd d\u011blat pr\u00e1ci n\u011bkoho jin\u00e9ho. Rad\u0161i vymysl\u00edm n\u00e1pad, d\u00e1m k n\u011bmu hrub\u00e9 zad\u00e1n\u00ed, pro p\u0159edstavu pras\u00e1ckou grafiku a p\u0159ed\u00e1m to d\u00e1l povolan\u011bj\u0161\u00edm a schopn\u011bj\u0161\u00edm lidem. Rad\u0161i obt\u011b\u017euju dal\u0161\u00edch \u0161est lid\u00ed, aby byl v\u00fdsledek stoprocentn\u00ed. Odm\u00edt\u00e1m i pracovn\u00ed nab\u00eddky, ve kter\u00fdch na pozici SMM po\u017eaduj\u00ed copy. V\u011bt\u0161ina firem chce po \u010dlov\u011bku ide\u00e1ln\u011b marketing, copywriting, PPC, pr\u00e1ci v Canv\u011b a Photoshopu, to\u010den\u00ed a st\u0159ih v jednom. \u0158\u00edk\u00e1m tomu d\u011b**a pro v\u0161echno. M\u00e1m takovou zku\u0161enost i ze sv\u00e9 st\u00e1\u017ee. Jasn\u011b, dan\u00fd \u00fakol m\u016f\u017eu ud\u011blat, ale t\u0159eba grafika mi zabere mnohem v\u00edc \u010dasu a bude to neefektivn\u00ed jak pro m\u011b, tak pro firmu, kter\u00e1 mohla dostat lep\u0161\u00ed grafiku za krat\u0161\u00ed \u010das p\u0159\u00edmo od grafika. Rad\u0161i si zaplat\u00ed podpr\u016fm\u011brn\u011b tebe a ty se z toho za chv\u00edli zbl\u00e1zn\u00ed\u0161 a brzo s t\u00edm sekne\u0161.<\/p>\n

M\u00e1\u0161 dyslexii, dysgrafii a dysortografii. Jak velkou jsou pro tebe p\u0159\u00edt\u011b\u017e\u00ed nejen v pracovn\u00ed komunikaci a tvorb\u011b text\u016f?
\n<\/strong>Obvykle pot\u0159ebuju n\u011bkoho na edit text\u016f. Od z\u00e1kladky jsem dost\u00e1vala b\u00eddu. Pro m\u011b bylo naprosto b\u011b\u017en\u00e9 napsat v\u011btu a vynechat v n\u00ed t\u0159i slova \u2013 j\u00e1 je tam p\u0159i \u010dten\u00ed vid\u011bla. S copywritingem m\u00e1m spojen\u00fd strach. Boj\u00edm se, \u017ee mi n\u011bkdo ve \u0161kole vmete do ksichtu chybu stylem \u201epro\u010d d\u011bl\u00e1\u0161 socky, kdy\u017e neum\u00ed\u0161 gramatiku?\u201c. P\u0159i spr\u00e1v\u011b soci\u00e1ln\u00edch s\u00edt\u00ed Akademie Michael je to lep\u0161\u00ed, proto\u017ee tam m\u011b neznaj\u00ed. Hlavn\u011b soci\u00e1ln\u00ed m\u00e9dia jsou zl\u00fd…<\/p>\n

Jak moc podle tebe hraje v marketingu roli kreativita a jak analytika? M\u016f\u017ee b\u00fdt marke\u0165\u00e1k z\u00e1rove\u0148 kreativec i analytik?<\/strong>
\n<\/em>Jde to ruku v ruce, ide\u00e1ln\u011b pot\u0159ebuje\u0161 kreativn\u00edho analytika. Hodn\u011b lid\u00ed \u0159\u00edk\u00e1, \u017ee nejsou kreativn\u00ed, ale jak by \u0159ekl Josef Vojta, kreativita jde nau\u010dit a je to o tr\u00e9ninku mozku. Stejn\u011b jako se m\u016f\u017ee\u0161 nau\u010dit b\u011bhat, n\u011bjak\u00fdm zp\u016fsobem se nau\u010d\u00ed\u0161 pracovat kreativn\u011b s my\u0161lenkami. Z anal\u00fdzy mus\u00ed\u0161 vymyslet kreativn\u00ed strategii \u2013 k \u010demu ti je jen informace, \u017ee to vid\u011blo dvacet lid\u00ed?<\/p>\n

Co je podle tebe nejv\u011bt\u0161\u00edm p\u0159e\u0161lapem a \u201eno go\u201c z\u00f3nou v online marketingu, a\u0165 u\u017e p\u0159i tvorb\u011b kampan\u00ed, \u010di t\u0159eba spr\u00e1v\u011b instagramov\u00e9ho \u00fa\u010dtu?<\/strong>
\nNo go je pro m\u011b multilevel marketing, n\u00e1borov\u00e1 videa a do toho zapojen\u00ed influence\u0159i, krypto a NFT. Mik\u00fd\u0159 m\u00e1 na to skv\u011bl\u00fd video. Kdykoliv s t\u00edmhle n\u011bkdo p\u0159ijde, jsem \u00fapln\u011b \u0159\u00ed\u010dn\u00e1.<\/p>\n

V jedn\u00e9 z epizod Radia Cut jsi zm\u00ednila, \u017ee by t\u011b bavilo se v\u011bnovat marketingov\u00fdm kauz\u00e1m, a to formou vlastn\u00edho podcastu. Pl\u00e1nuje\u0161 tuto vizi st\u00e1le realizovat? Jak bys to cht\u011bla pojmout?
\n<\/strong>Klidn\u011b bych to d\u011blala pod \u0161kolou, stejn\u011b jako je Radio Cut, ale st\u00e1le hled\u00e1m par\u0165\u00e1ka. P\u0159edstavuju si podcast s kr\u00e1tk\u00fdmi epizodami, kter\u00fd by reagoval rychle na aktu\u00e1ln\u00ed kampan\u011b a kauzy. Ty bych rozeb\u00edrala jak z pohledu marke\u0165\u00e1ka, tak bych si p\u0159izvala t\u0159eba studenta grafiky.<\/p>\n

Tr\u00e1v\u00ed\u0161 hodn\u011b \u010dasu na soci\u00e1ln\u00edch s\u00edt\u00edch i ve voln\u00e9m \u010dase? Jak odpo\u010d\u00edv\u00e1\u0161? Koukala jsem, \u017ee t\u0159eba plete\u0161…
\n<\/strong>Ano, pono\u017eky! M\u00e1m pln\u00fd kancl klub\u00ed\u010dek \ud83d\ude00 Na soci\u00e1ln\u00edch s\u00edt\u00edch mimo pr\u00e1ci nejsem skoro v\u016fbec, upozorn\u011bn\u00ed m\u00e1m vypnut\u00fd a \u010dasto se mi nedop\u00ed\u0161e\u0161. Jsem schopn\u00e1 j\u00edt ven se psem i na n\u011bkolik hodin a mobil nechat doma. Jinak odpo\u010d\u00edv\u00e1m u hran\u00ed her, malov\u00e1n\u00ed a jsem \u00fachyln\u00e1 na seri\u00e1ly \u2013 t\u0159eba HIMYM jsem vid\u011bla 27kr\u00e1t.<\/p>\n

Pl\u00e1nuje\u0161 na V\u0160KK pokra\u010dovat magistersk\u00fdm studiem? A z\u016fstane\u0161 pracovat v KK?<\/strong>
\nP\u016fvodn\u011b jsem si myslela, \u017ee bych \u0161la na Ba\u0165ovku do Zl\u00edna, ale jeliko\u017e jsem pra\u017e\u00e1k jak poleno, m\u00e1m tu byt a psa, nechci se st\u011bhovat a d\u00e1lkov\u00e9 studium u m\u011b nep\u0159ipad\u00e1 v \u00favahu. V KK chci zat\u00edm z\u016fstat i p\u0159i magistru, vyhovuje mi to tam, vych\u00e1zej\u00ed mi vst\u0159\u00edc \u010dasov\u011b a kolektiv je fajn. A kdy\u017e n\u011bco pokaz\u00ed\u0161, nevyhod\u00ed t\u011b, od toho tam jsme, abychom se z\u00e1rove\u0148 u\u010dili. V jin\u00e9 agentu\u0159e by mi pravd\u011bpodobn\u011b dali krabici na st\u016fl…<\/p>\n

Jak\u00e9 jsou tv\u00e9 dal\u0161\u00ed profesn\u00ed c\u00edle?<\/strong>
\nCht\u011bla bych pracovat pro Red Bull jako Brand Manager\/Social Media Manager, ale v Kanad\u011b. L\u00edb\u00ed se mi, \u017ee nemaj\u00ed hranice, nezastav\u00ed je pomysln\u00fd strop.<\/p>\n

\"\"<\/p>\n

Autor:<\/strong> Tereza Barto\u0161kov\u00e1<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Martina Adam\u00edkov\u00e1, studentka t\u0159et\u00edho ro\u010dn\u00edku Digit\u00e1ln\u00edho marketingu uplat\u0148uje sv\u016fj kreativn\u00ed…<\/p>\n","protected":false},"author":9,"featured_media":13311,"parent":53,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"news.php","meta":{"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","footnotes":""},"yoast_head":"\nV\u0160KK - Vysok\u00e1 \u0161kola kreativn\u00ed komunikace<\/title>\n<meta name=\"description\" content=\"V\u0160KK - Vysok\u00e1 \u0161kola kreativn\u00ed komunikace - Jedna \u0161kola, stovky p\u0159\u00edle\u017eitost\u00ed. 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