{"id":11957,"date":"2021-12-13T08:00:08","date_gmt":"2021-12-13T07:00:08","guid":{"rendered":"https:\/\/www.vskk.cz\/cz\/?page_id=11957"},"modified":"2021-12-14T16:56:47","modified_gmt":"2021-12-14T15:56:47","slug":"absolventi-bc-vladislav-smialek","status":"publish","type":"page","link":"https:\/\/www.vskk.cz\/cz\/aktuality\/absolventi-bc-vladislav-smialek\/","title":{"rendered":"Absolventi: Bc. Vladislav Smialek"},"content":{"rendered":"
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U\u017e ke konci studia na st\u0159edn\u00ed \u0161kole m\u011bl Vladek jasno, \u017ee V\u0160KK pro n\u011bj bude to prav\u00e9. Jeliko\u017e ho marketing zaj\u00edm\u00e1 ji\u017e dlouho, zvolil pr\u00e1v\u011b obor Marketing v kreativn\u00edm pr\u016fmyslu. Sv\u00e9 volby nelituje, d\u00edky V\u0160KK se mu otev\u0159elo spoustu nov\u00fdch p\u0159\u00edle\u017eitost\u00ed, jako nap\u0159\u00edklad mo\u017enost pod\u00edvat se do zahrani\u010d\u00ed. Marketingu z\u016fstal v\u011brn\u00fd, nyn\u00ed se mu v\u011bnuje profesn\u011b a pracuje i pro Kreativn\u00ed Kancl.<\/h3>\n
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Pro\u010d zrovna V\u0160KK?<\/strong><\/div>\n<\/div>\n
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Ne\u017e jsem dokon\u010dil po\u0159\u00e1dn\u011b studium na st\u0159edn\u00ed \u0161kole, m\u011bl jsem ji\u017e jasno kam p\u016fjdu a kam p\u0159esn\u011b pod\u00e1m p\u0159ihl\u00e1\u0161ku. Na V\u0160KK se mi l\u00edbila odli\u0161nost oproti jin\u00fdm vysok\u00fdm \u0161kol\u00e1m. Rozmanitost studijn\u00edch program\u016f a jejich samotn\u00e1 n\u00e1pl\u0148. Nejv\u00edc m\u011b zaujal marketing v kreativn\u00edm pr\u016fmyslu, na kter\u00fd jsem tehdy prim\u00e1rn\u011b pod\u00e1val p\u0159ihl\u00e1\u0161ku. Celkov\u011b se mi tak\u00e9 zamlouvala prezentace \u0161koly.<\/span><\/div>\n<\/div>\n
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\u00a0<\/span><\/div>\n<\/div>\n
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Co Ti na\u0161e \u0161kola dala?<\/strong><\/div>\n<\/div>\n
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V\u0160KK mi uk\u00e1zala marketing a nau\u010dila m\u011b ho ch\u00e1pat odli\u0161nou formou. Mus\u00edm \u0159\u00edct, \u017ee m\u011b to po celou dobu bavilo. V\u00e1\u017e\u00edm si toho, jak dok\u00e1\u017ee \u0161kola ocenit snahu. D\u00edky tomu jsem m\u011bl mo\u017enost pod\u00edvat se i do zahrani\u010d\u00ed a zkusit u\u010dit se marketing tak\u00e9 n\u011bkde jinde, ne\u017e jenom tady na na\u0161em trhu. Nesm\u00edm v\u0161ak zapomenout i na kamar\u00e1dy, t\u011bch mi dala \u0161kola opravdu hodn\u011b.<\/span><\/div>\n<\/div>\n
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\u00a0<\/strong><\/div>\n<\/div>\n
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Z\u00edskal jsi certifik\u00e1t V\u0160KK. V \u010dem vid\u00ed\u0161 jeho nejv\u011bt\u0161\u00ed v\u00fdhodu? <\/strong><\/div>\n<\/div>\n
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V certifikaci vid\u00edm nejv\u011bt\u0161\u00ed v\u00fdhodu v unik\u00e1tnosti. \u017d\u00e1dn\u00e1 jin\u00e1 vysok\u00e1 \u0161kola na trhu neposkytne student\u016fm tak vz\u00e1cn\u00fd certifik\u00e1t, jako je zrovna tento. Za m\u011b otev\u00edr\u00e1 dve\u0159e do spousty reklamn\u00edch a medi\u00e1ln\u00edch agentur. <\/span><\/div>\n<\/div>\n
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\u00a0<\/strong><\/div>\n<\/div>\n
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Pracuje\u0161 prim\u00e1rn\u011b jako OSV\u010c v marketingov\u00e9 sf\u00e9\u0159e. P\u0159ibl\u00ed\u017eil bys n\u00e1m bl\u00ed\u017ee, co je tvou n\u00e1pln\u00ed pr\u00e1ce? <\/strong><\/div>\n<\/div>\n
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Jako \u017eivnostn\u00edk v marketingu toho d\u011bl\u00e1m v\u00edce. V\u011bt\u0161inou pom\u00e1h\u00e1m men\u0161\u00edm podnikatel\u016fm zakl\u00e1dat zna\u010dky a vybudovat jim n\u011bjakou marketingovou strategii do budoucna. Pom\u00e1h\u00e1m, jak zab\u011bhnut\u00fdm firm\u00e1m, tak men\u0161\u00edm podnik\u016fm. V tomto p\u0159\u00edpad\u011b je pak moj\u00ed \u00falohou d\u011blat pr\u016fzkumy trhu, upev\u0148ovat pozici zna\u010dky na trhu, pop\u0159\u00edpad\u011b pos\u00edlit pov\u011bdom\u00ed zna\u010dky. Hodn\u011b z\u00e1le\u017e\u00ed na tom, co klient po\u017eaduje. P\u0159es kontakty a zn\u00e1m\u00e9 pak d\u00e1v\u00e1m dohromady a koordinuji skupinu lid\u00ed. \u010casto se jedn\u00e1 o grafika, weba\u0159e, fotografa nebo copywritera. Ti mi pot\u00e9 pom\u00e1haj\u00ed dan\u00e9 \u00fakoly od klienta splnit. Ob\u010das se mi dostane tak\u00e9 pod ruku i n\u011bjak\u00e1 men\u0161\u00ed jednor\u00e1zov\u00e1 pr\u00e1ce. V\u011bt\u0161inou jde ale o mali\u010dkost, nap\u0159\u00edklad v\u00fdpomoc s tvorbou prezentace nebo tvorba outdoorov\u00e9 reklamn\u00ed kampan\u011b. <\/span><\/div>\n<\/div>\n
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\u00a0<\/strong><\/div>\n<\/div>\n
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Pro\u010d zrovna marketing? <\/strong><\/div>\n<\/div>\n
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Na marketingu m\u011b v\u017edy fascinovalo, o jak moc rozs\u00e1hl\u00fd pr\u016fmysl se jedn\u00e1. Jak dok\u00e1\u017ee p\u0159esahovat do v\u0161ech r\u016fzn\u00fdch odv\u011btv\u00ed a jak n\u00e1s v ka\u017edodenn\u00edm \u017eivot\u011b obklopuje. Jednodu\u0161eji, jak moc d\u016fle\u017eit\u00fd pro n\u00e1s je. V m\u00fdch o\u010d\u00edch kouzlo marketingu spo\u010d\u00edv\u00e1 v tom, \u017ee a\u010dkoliv se jedn\u00e1 o velmi silnou zbra\u0148, v dobr\u00fdch ruk\u00e1ch dok\u00e1\u017ee pomoci. Osobn\u011b marketing n\u011bkdy tro\u0161ku vn\u00edm\u00e1m i jako takov\u00fd \u201esv\u011bt ve sv\u011bt\u011b\u201c. <\/span><\/div>\n<\/div>\n
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\u00a0<\/strong><\/div>\n<\/div>\n
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Kam by ses v kari\u00e9rn\u00ed sf\u00e9\u0159e cht\u011bl dostat do budoucna?<\/strong><\/div>\n<\/div>\n
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Svoji kari\u00e9ru do budoucna sm\u011b\u0159uji do automobilov\u00e9ho pr\u016fmyslu. M\u00fdm c\u00edlem je skloubit dohromady celo\u017eivotn\u00ed hobby s prac\u00ed. Jak\u00e1koliv pr\u00e1ce s auty a z\u00e1rove\u0148 i s marketingem by mi tedy ud\u011blala velikou radost.<\/span><\/div>\n<\/div>\n
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Pracuje\u0161 v Kreativn\u00edm Kanclu. Pro\u010d jsi se pro kancl rozhodl a jak\u00e1 je tv\u00e1 \u00faloha zde? <\/strong><\/div>\n<\/div>\n
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Pro Kreativn\u00ed Kancl jsem se rozhodl proto, proto\u017ee zde zn\u00e1m v\u011bt\u0161inu lid\u00ed, kte\u0159\u00ed zde pracuj\u00ed. L\u00edb\u00ed se mi zde p\u0159\u00e1telsk\u00e1, uvoln\u011bn\u00e1 a studentsk\u00e1 atmosf\u00e9ra. Z\u00e1rove\u0148 si mysl\u00edm, \u017ee se jedn\u00e1 o super mo\u017enost, jak z\u00edskat nov\u00e9 zku\u0161enosti, kontakty a osahat si r\u016fzn\u00e9 situace v praxi. Jinak v Kanclu d\u011bl\u00e1m accounta. Pom\u00e1h\u00e1m s projekty, kter\u00e9 ji\u017e b\u011b\u017e\u00ed, nebo kter\u00e9 se nov\u011b rozj\u00ed\u017ed\u011bj\u00ed. Z\u00e1rove\u0148 tvo\u0159\u00edm prezentace nebo pracuji na r\u016fzn\u00fdch specifick\u00fdch pr\u016fzkumech trhu.<\/span><\/div>\n<\/div>\n
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\u00a0<\/span><\/div>\n<\/div>\n
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Co bys vzk\u00e1zal nyn\u011bj\u0161\u00edm student\u016fm V\u0160KK?<\/strong><\/div>\n<\/div>\n
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J\u00edt si sednout na p\u0159edn\u00e1\u0161ku a pak j\u00edt dom\u016f nesta\u010d\u00ed. V prvn\u00ed \u0159ad\u011b mus\u00edte cht\u00edt vy sami, proto\u017ee bez toho to jinak nep\u016fjde. Vyu\u017eijte toho, \u017ee V\u0160KK v\u00e1m nab\u00edz\u00ed nespo\u010det p\u0159\u00edle\u017eitost\u00ed k seberozvoji. Te\u010f je ten spr\u00e1vn\u00fd \u010das na sob\u011b pracovat. Vzd\u011bl\u00e1vejte se, zaj\u00edmejte se, ale hlavn\u011b se nebojte. Chybami se \u010dlov\u011bk u\u010d\u00ed a te\u010f je na n\u011b dostate\u010dn\u00fd prostor. Nebojte se pt\u00e1t, hledat informace a hledat svoji cestu. Ned\u011bste se ni\u010deho a jd\u011bte do toho naplno. Do ka\u017ed\u00e9 zku\u0161enosti, do ka\u017ed\u00e9 p\u0159\u00edle\u017eitosti. Nikdy toti\u017e nev\u00edte, kam v\u00e1s v\u0161echny tyto v\u011bci v \u017eivot\u011b zavedou.<\/span><\/div>\n<\/div>\n
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Autor rozhovoru:<\/strong> Krist\u00fdna Bl\u00e1hov\u00e1<\/em><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

U\u017e ke konci studia na st\u0159edn\u00ed \u0161kole m\u011bl Vladek jasno,…<\/p>\n","protected":false},"author":9,"featured_media":11960,"parent":53,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"news.php","meta":{"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","footnotes":""},"yoast_head":"\nV\u0160KK - Vysok\u00e1 \u0161kola kreativn\u00ed komunikace<\/title>\n<meta name=\"description\" content=\"V\u0160KK - Vysok\u00e1 \u0161kola kreativn\u00ed komunikace - Jedna \u0161kola, stovky p\u0159\u00edle\u017eitost\u00ed. 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