{"id":11019,"date":"2021-09-13T09:43:05","date_gmt":"2021-09-13T07:43:05","guid":{"rendered":"https:\/\/www.vskk.cz\/cz\/?page_id=11019"},"modified":"2021-09-16T09:38:12","modified_gmt":"2021-09-16T07:38:12","slug":"hynek-kral","status":"publish","type":"page","link":"https:\/\/www.vskk.cz\/cz\/naplavkka\/hynek-kral\/","title":{"rendered":"Hynek Kr\u00e1l"},"content":{"rendered":"
Specializace: <\/strong>Grafick\u00fd a medi\u00e1ln\u00ed design<\/span> <\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" Specializace: Grafick\u00fd a medi\u00e1ln\u00ed design N\u00e1zev projektu: Dlouh\u00fd Honza Popis…<\/p>\n","protected":false},"author":21,"featured_media":11017,"parent":10810,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"festival.php","meta":{"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","footnotes":""},"yoast_head":"\n
\nN\u00e1zev projektu: <\/strong>Dlouh\u00fd Honza<\/span>
\nPopis projektu:\u00a0<\/strong>Bakal\u00e1\u0159sk\u00e1 pr\u00e1ce na t\u00e9ma: vizu\u00e1ln\u011b marketingov\u00e1 komunika\u010dn\u00ed strategie centra organizace \u010clov\u011bk v t\u00edsni. Autor pro organizaci navrhl kompletn\u00ed vizu\u00e1ln\u00ed a komunika\u010dn\u00ed strategii st\u00e1vaj\u00edc\u00edho prostoru-kav\u00e1rny v pal\u00e1ci Langhans. Navr\u017een\u00fd brand je postaven\u00fd na nov\u00e9m n\u00e1zvu, kter\u00fd autor vymyslel a od n\u011bj se odv\u00edjej\u00edc\u00edho komunika\u010dn\u00edho jazyka. Projekt krom\u011b jednotn\u00e9ho brandu zahrnuje \u0159e\u0161en\u00ed komunikace na soci\u00e1ln\u00edch s\u00edt\u00edch, tematick\u00e9 kampan\u011b a merchandising, jak pro kav\u00e1renskou \u010d\u00e1st centra, tak pro dal\u0161\u00ed \u00fa\u010dely spojen\u00e9 s \u010dinnost\u00ed neziskov\u00e9 organizace.<\/span><\/p>\n