{"id":11004,"date":"2021-09-10T17:06:32","date_gmt":"2021-09-10T15:06:32","guid":{"rendered":"https:\/\/www.vskk.cz\/cz\/?page_id=11004"},"modified":"2021-09-16T09:36:34","modified_gmt":"2021-09-16T07:36:34","slug":"tereza-smitkova","status":"publish","type":"page","link":"https:\/\/www.vskk.cz\/cz\/naplavkka\/tereza-smitkova\/","title":{"rendered":"Tereza Smitkov\u00e1"},"content":{"rendered":"
Specializace: <\/strong>Grafick\u00fd a medi\u00e1ln\u00ed design<\/span> <\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" Specializace: Grafick\u00fd a medi\u00e1ln\u00ed design N\u00e1zev projektu: Na Teplicku >…<\/p>\n","protected":false},"author":21,"featured_media":11000,"parent":10810,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"festival.php","meta":{"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","footnotes":""},"yoast_head":"\n
\nN\u00e1zev projektu: <\/strong>Na Teplicku ><\/span>
\nPopis projektu:\u00a0<\/strong>Bakal\u00e1\u0159sk\u00e1 pr\u00e1ce na t\u00e9ma: vizu\u00e1ln\u011b marketingov\u00e1 komunika\u010dn\u00ed strategie destina\u010dn\u00ed zna\u010dky. Autorka pro re\u00e1ln\u00e9ho klienta navrhla kompletn\u00ed vizu\u00e1ln\u00ed a komunika\u010dn\u00ed strategii. Krom\u011b brandu postaven\u00e9ho na vlastn\u00edm p\u00edsmu a n\u00e1zvu subjektu, kter\u00fd autorka vymyslela, pr\u00e1ce mapuje komunikaci na soci\u00e1ln\u00edch s\u00edt\u00edch, tematick\u00e9 kampan\u011b a merchandising. Pr\u00e1ce se bude v praxi realizovat b\u011bhem roku 2022.<\/span><\/p>\n